LIST OF TEXT ILLUSTRATIONS

In the business letterhead appear the name of the
firm, its address, and the kind of business engaged
in
Letterheads used by a life insurance company, a law
firm, and three associations .

In the case of widely known firms, or where the name
of the firm itself indicates it, reference to the na-
ture of the business is often omitted from letter-
heads
Specimens of letterheads used for official stationery
As to the use of the symbol "&" and the abbrevia-
tion of the word "Company," the safest plan in
writing to a company is to spell its name exactly as
it appears on its letterhead

Specimens of formal wedding invitations.

Specimens of formal invitations to a wedding reception

Specimens of wedding announcements

Specimens of formal dinner invitations

Specimens of formal invitations "to meet"

Specimens of formal invitations to a dance

Specimens of business letterheads

PAGE

11

13

14

27

42

48

51

54

60

63

68

140

PAGE

144

145

xii LIST OF TEXT ILLUSTRATIONS

Arrangement of a business letter (block form)
Arrangement of a business letter (indented form).
Specimens of business letterheads used by English
firms

Specimens of addressed social stationery

Specimens of addressed social stationery

The monograms in the best taste are the small round ones, but many pleasing designs may be had in the diamond, square, and oblong shapes

Specimens of crested letter and notepaper

Specimens of monogrammed stationery.
Specimens of business letterheads

207

259

260

262

263

266

Department stores and firms that write many letters to women often employ a notepaper size Specimens of stationery used by men for personal business letters

270

271

THE BOOK OF LETTERS